Seventh Generation EasyDose Laundry Detergent Fresh Lavender Scent 2 Pack Ultra Concentrated Washing Detergent 23 oz
$19.72
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Life is complicated. Laundry shouldn’t be. With Seventh Generation’s new EasyDose Ultra Concentrated Liquid Laundry Detergent you get the right amount of liquid—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With a refreshing lavender scent made with 100% essential oils and botanical ingredients, and an advanced-enzyme formula that fights tough stains, it’s a great choice for your busy family. Easy to use, easy to store, and easy to love—our Ultra Concentrated Laundry Detergent is about to change the way you think about clean. Try with our Seventh Generation Dryer Sheets or our Liquid Fabric Softener – both available in Fresh Lavender scent! At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home–and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. It is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry soap washing detergent and both liquid and fabric softener sheets products, you’re joining us in nurturing the health of the next seven generations.
Is Discontinued By Manufacturer : No
Product Dimensions : 5.43 x 4.02 x 8.67 inches; 0.03 ounces
Date First Available : September 24, 2018
Manufacturer : Unilever
ASIN : B07H3Z73XC
Best Sellers Rank: #1,006 in Health & Household (See Top 100 in Health & Household) #16 in Liquid Laundry Detergent
Customer Reviews: 4.6 4.6 out of 5 stars 18,397 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need
Ultra-concentrated, ultra-convenient liquid laundry detergent : 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle
Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains
Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our washing detergent
13 reviews for Seventh Generation EasyDose Laundry Detergent Fresh Lavender Scent 2 Pack Ultra Concentrated Washing Detergent 23 oz
Add a review
$19.72
Rita Conroy –
Quick and Easy
Wonderful laundry detergent. Pure and unscented for those with fragrance allergies, yet my clothes come out beautifully clean. I also love the pre-measured attached cap. You just squeeze once, and it dispenses just the right amount for a normal load.
Nurse Sarah –
My go-to laundry detergent
This is a great detergent at a great price. One small squeeze is all you need for a full load, the bottle lasts forever. My clothing comes out clean and soft, works well to get out stains. Best part is no nasty perfume scent!
Skip –
Love
Love this detergent. Cleans really well. Great lavender smell. Easy dose works great. Good price.
GoldenDaisey28 –
Powerful Detergent, Poor Dispenser
The detergent itself works really well—cleans effectively and smells great. However, the design of the dispenser leaves a lot to be desired. It claims to be ‘EasyDose,’ but I find it more like ‘EasyWaste.’ The way it pours makes it hard to control the amount, and I end up using more than necessary. It’s convenient in theory, but not very efficient in practice. Great product, but the packaging could definitely use a redesign.
D Kat –
Will order again and again
This is the only detergent that we use in our household. It is truly unscented and concentrated formula. One single squeeze is always able to clean well after the washing cycle. I even use this for all of my baby’s laundry since it’s so gentle on even the most sensitive skin. I always look for promotion deals and have it on monthly subscription.
MyHonestReviews –
I like that there are no harsh ingredients, cleans well and teh compact with no-spill feature
This laundry detergent cleans well and I like the no-spill feature. The ingredients seem fine for skin protection and I like that there is no scent, however I do like lavender and will try that scent next time.
jose pagan –
Good but needed bigger size
This is really good but i recommend getting the bigger size, the small one didn’t last me long because i have a lot of laundry to wash usually. It smells nice and washes laundry really good
Tina –
Scent
Scent could be stronger
Lti –
My first purchase of seventh generation and a clean detergent. Leaves my clothing smelling fresh and clean. Never felt so chemical free on the clothing I wear and my family.
AM –
Not Worth the price.
Connie –
I’ve tried many sensitive skin, fragrance free washing detergents and this is the one I keep coming back to. Seems to wash my clothing well, no issues with skin and totally fragrance free.I had to get over the thought that I needed to use a larger amount of detergent per load. One squirt is all that is needed with this detergent.It also has not taken the colour out of my towels when I squirted it into the water directluy onto my clothing and towels. I am really bad about not following the directions about filling your washer with water and detergent BEFORE adding my clothing as I am always in such a rush. So many of the other liquid detergents have left discolourations on my towels but not this one.
Luckas t. –
Reading other reviews I was skeptical about the container itself, but with a little common sense you can figure it out. Yes it dribbles when you tip the bottle but when you squeeze immediately it allows the dose to come out and voila, quickly turn back right side up to avoid waste…As for potency, if you have a HE washer, it works great. If I’m doing a deep fill large load, yeah I’ll use 2-3 squeezes.I’ve previously used the regular seventh generation laundry detergent and I’d probably go with the non-concentrated version next time.The smell is gentle, I didn’t find it artificial at all, and I’ve got a sensitivity to strong scents.
justnanastuff –
One bottle received.Usually the so called Lavender scents of many products are not even close to Mother Nature’s fragrances.As a matter of fact they are often too strong and chemical smelling.Seventh Generation has found a natural scent for their Lavender laundry soap with no chemically smell at all.Some of us are pretty sensitive to it so we are limited in its’ use.( no stars taken off for this )It does get clothing, bedding, dish cloths and towels quite clean; as clean as most harsher products available.So far we haven’t seen any fabric ‘wearing’ or changes that usually happen with every wash.With the convenient tip and 1 squeeze per load it would be easy to get the 66 loads it says it can handle.Our problem with this is that we often do small loads and squeezing the bottle to expel a lesser amount is pretty awkward and can get messy.We’ve had to squeeze the full 1-squeeze-amount into a container and portion it out that way.Although it is a minimal inconvenience, it takes away a bit from the original purpose of just 1 squeeze per load.It does however give us a few more loads from the bottle so it balances out in the long run.For us, it weren’t for the scent this would be close to perfect.First glance probably makes you think that the high price is too much but even at just 66 loads it works out to less than 50 cents per load.Doing smaller loads will obviously coast less per load.Seventh Generation products are fast becoming a staple in our household.They seem to be cornering the market for continually providing high quality, nature based products with reasonable pricing and a much lesser negative impact on the earth.